Feature

Retaining customers by nurturing

By April 5, 2015 September 27th, 2017 No Comments

Indeed it’s easier to get a new customer than to keep one. To get a new customer, we advertise, provide a great offer, and that would attract. After that, many of them never return even though the product stays the same.

It’s not their fault.

There are just too many choices and distractions! What are you going to do?

1. Launch more ad campaigns, but bear in mind:
– online advertising is getting more expensive;
– the ever changing restrictions placed on different Social Media platforms like Facebook;
– there are a lot of distractions and other ads on Facebook, Google, etc.

2. Throw in frequent special offers? Sounds like a skinny profit margin to carry on.

We know that it is cheaper to keep a customer than to get a new one. So, what other way is evergreen, has no distraction, not at the mercy of Social Media platform Terms and Conditions?

Come fill up this form, and we’ll contact you within 1 working day.

Kok Wai

Author Kok Wai

Kok Wai is a content producing marketer, media trainer at Kelvin Sng Productions, a dad of two and photography contributor to multiple magazines. A sponsor of B60 Charity Run 2017, Kok Wai's goal is to help busy and ambitious business owner focus on running their business even with their limited time and lack of marketing know-how. He especially loves kids, playing the guitar, and exploring with software. You'll find him pondering on the exhilaration of securing two more good clients on a retainer basis. Connect with him on Facebook (thePF)

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